Ferrari’s first electric car, the Luce, has sold out its planned 2027 production run, CEO Benedetto Vigna said during the company’s third-quarter earnings call. Customers who have not secured a car will have to wait about a year, he said. First deliveries are expected to begin in the fourth quarter.
The five-seat EV, designed by Jony Ive, starts at about $615,000. Its unveiling in May drew widespread criticism and coincided with a decline in Ferrari’s share price, but Vigna said demand has not been deterred. He did not disclose how many Luces Ferrari plans to build or provide a detailed profile of buyers, describing them only as a varied mix by customer and region.
Ferrari’s existing models and demand for personalized options contributed to its third-quarter results. Customizations accounted for more than 21% of revenue from cars and spare parts, while deliveries of the limited-run F80 also supported performance. The company raised its full-year adjusted earnings forecast to at least €3 billion, from €2.97 billion.
Ferrari reported third-quarter revenue of €1.9 billion, up 7% year over year, and net income of €431 million, a 13% increase. Operating profit reached €563 million, representing an operating margin of 29.7%.
Sources: TechCrunch.